The Essentials Sales Company has been off guest-blogging and has written an article for The Design Mechanics about marketing campaigns to existing and past clients that can help boost your sales. It offers the top ten tips to make this happen.

The first time a concerted marketing effort occurs to a business owner is often when they are in need of growing their business and finding new clients/customers. However, whilst busy with finding new customers don’t forget the ones you already have or have had in the past (The main advantage of this is you won’t have to make that dreaded cold call). You know them and they know you and what you do. OR DO THEY? Do your past or even current clients know or remember all of your products/services?

To read the full article please follow the link:

Hope you enjoy it and it is of use!